Past event…

Event Ended

Fairleigh Dickinson University - Madison, NJ




The winner  will automatically be eligible as a “semi-finalist” for the TechLaunch LaunchPad 2 program. The team will receive 2 hours of legal counsel from SorinRand and 2 hours of accounting services from WeiserMazars. In addition, DirectNorth will provide 20 hours worth of software development and agile coaching for the winning team.  The team will receive 1 year of free cloud services from (a $6,000+ value). They will receive 5 hours of business consulting from COO on Demand and 3 days of Private Window Office use plus 3 hours of conference room use @ Morristown Workplaces ($700 value). 1 year subscription to Apstrata for up to 100,000 users of an app ($10,000+).

2nd Place: 3 hours of business consulting from COO on Demand. Also, 2 days of Private Window Office use plus 2 hours of conference room use ($450 value). 6 month subscription to Apstrata for up to 100,000 users of an app ($5000+ value).

3rd Place: 1 hour of business consulting from COO on Demand. Also, 1 day of Private Window Office use plus 1 hour of conference room use ($225 value) 6 month subscription to Apstrata for up to 100,000 users of an app ($5000+ value).

*All attendees  receive a 3 month SEO software package from SEOmoz (a $300 value).



Mar 15
  • Registration Starts
  • Dinner & Networking
  • Welcome & Speakers
  • Pitches Start
  • Attendees vote for the top ideas
  • Teams start forming and discussing ideas
  • Start to formalize teams and take an inventory of skills. Be honest, and direct about what resources and skills are needed for the weekend. You may stay and work as late as the venue will allow


Mar 16
  • Arrive, simple breakfast & coffee
  • Teams formed and setting up workspace for the weekend
  • Coaches arrive and assist teams
  • Lunch
  • Call for needs & skills
  • Coaches help teams one-on-one. They are here to help!
  • Dinner
  • Mid weekend check-in, status reports, call for help
  • Finished for the day. You may stay and work as late as the venue will allow


Mar 17
  • Arrive, simple breakfast & coffee
  • Call for help (this is self motivated, so don’t be shy)
  • Lunch
  • Coaches arrive… ASK QUESTIONS
  • Gut check. Start prepping for presentations
  • Judging & awards
  • Wrapup
  • Dinner
  • Go home!
Presented by

Garth Holsinger

Partner, Internet Media Labs

Garth Holsinger leads SociaLab, Internet Media Lab’s agency arm, focused on social media marketing and analytics. Prior to this, he was Vice President, Sales and Partnerships for Klout for the past three years, and created the first influencer marketing campaigns with Virgin America, Nike, Pepsi and other major brands. He is the founder of Founders Weekend, a global event series, The Global Startup Project, and a non-profit, For eight years prior to Klout, Garth ran his own agency assisting major brands with new media. In addition, he produced a number of original television series for ABC, Fox, and BBC, serving both as creator and executive producer of six original series. He lives and works in New York.

Gold Sponsors

John Frankel

Partner, ff Venture Capital   |   LinkedIn

Lynda Sun Lee

Director, Worldwide Business Development, Pfizer   |   LinkedIn

Mario Casabona

Angel Investor, Casabona Ventures, LLC   |   LinkedIn

Jalak Jobanputra

Managing Partner, FuturePerfect Ventures   |   LinkedIn

Jay Kulkarni

Founder & CEO, Theorem, Inc.   |   LinkedIn

Ron Guido

VP, Brand Protection, Johnson & Johnson   |   LinkedIn

Silver Sponsors

Diana Kyser McNeff

Managing Director, COO on Demand   |   LinkedIn

A serial entrepreneur, Diana has launched three successful ventures, including C3i, Inc., a venture funded global technology solutions firm with revenues of $68M. She has also held leadership positions in operations, customer care and human resources for both Fortune 500 companies such as American Express and JPMorgan Chase, and startups such as and Diana has been teaching entrepreneurship courses at FDU since 2002 including Small Business, eBusiness and Women as Entrepreneurs.

Herb Moore

Attorney, SorinRand   |   LinkedIn

Herb is a business law attorney practicing with SorinRand LLP. He concentrates his practice on advising entrepreneurial clients and early-stage investors with respect to a full range of general corporate, transactional and securities law matters. He has developed particular expertise in counseling technology start-ups as well as negotiating and drafting complex commercial agreements for emerging growth and middle market technology companies. Herb graduated from New York Law School in 2002 after graduating from Rutgers University in 1999. Herb is admitted to practice law in both New Jersey and New York.

Rachel Braun Scherl

President, Semprae Laboratories   |   LinkedIn

A seasoned executive, Rachel has spent her career building businesses. After business school, she joined J&J’s flagship Tylenol® brand. At Marketing Corporation of American and at The Jannick Group, LLC/SPARK Solutions for Growth, she grew brands for leading companies, including J&J, Amex and Disney. Most recently, The Jannick Group teamed with Quaker BioVentures to create Semprae Laboratories, Inc. As President and co-founder, Rachel has built on her track record to provide sexual health and wellness solutions for women.

Gina Tedesco

President, Opus International   |   LinkedIn

Gina is an entrepreneur, private investor, professional business consultant and professor. She is the founder of Opus International, a consultancy offering services in business strategy, M&A, strategic planning, product licensing, valuation analysis, due diligence, and entrepreneurial financing as well as providing industry expertise and analysis on the pharmaceutical and biotechnology industries. Gina’s career includes co-founding 3 successful start-up ventures after holding various senior level positions in a global pharma company which included postings in France and Brazil.

Seth Tropper

President & CEO, Switch2Health Corp.   |   LinkedIn

Seth is an experienced entrepreneur with proven track record in operations, finance and strategy. He is currently the CEO and co-founder of Switch2Health Corp. which is the leading enabler of improved Health & Wellness through motivating, educating, and rewarding people for physical activity. Seth is also the Director of Operations at the Office of Technology Commercialization at Rutgers. Prior to S2H, he was a founding partner of high-tech startup, PlasmaSol Corp., acquired by Fortune 100 medical device maker Stryker Corp. for $20M.

James Weiss

Entrepreneur and Advisor   |   LinkedIn

James has 15 years of experience in startups and corporate advisory roles. Most recently he served as COO for PGP, a start-up venture firm, and its portfolio company, SK Energy Shots (backed by 50 Cent). At Bain & Co. he was an expert in Financial Technology, focusing on cards / payments and trading platforms, including advising on several large buyouts. He also worked on tackling challenges around customer acquisition and retention in digital transactional platforms. He co-founded and built the Insights business for

Timothy Connolly

Co-Founder & Managing Partner DirectNorth and RailsDog   |   LinkedIn

Tim has experienced all scales of software craftsmanship and he’s devoted to Business and Technology Alignment. As a 15 year veteran of software development starting as a C++ and Java programmer, he was promoted to various architect and management levels. During his career, he has developed an emphasis for project planning, execution, cost performance tracking, documentation and executive status reporting. He was an early proponent of Agile Methodologies, and developed a passion for coaching teams to adopt best practices and methods while working at McKinsey and Company.

Julie Cucchi

Founder, 98pt6   |   LinkedIn

Trained as a copywriter, Julie spent years as Creative Director at global ad agencies (Ogilvy, Lowe Lintas). She then did consumer trend work with Faith Popcorn and helped write her book on marketing to women. At various brand agencies she worked with startups creating brand assets for investment pitches and to go to market. Founder of 98pt6, a brand consultancy, Julie helps companies and leaders discover, clarify, and sharply articulate what they do, how they do it and why.

Mike Landau

CEO, SetFocus   |   LinkedIn

Exponology was formed to more formally study exponential change and its impact on society. Most of us feel this change, but do not fully appreciate where it's taking us. Major and revolutionary changes will occur in virtually every element of society. These include: Education, Manufacturing, Health Care, Energy, Transportation and Communications. The firm offers services such as education, speaking and consulting to transfer this knowledge to individuals and organizations in order to convey what we have learned and encourage others to think exponentially about the future. Mike is the former CEO at SetFocus and prior to that, an executive at AT&T.

Mukesh Patel

CEO/Founder, JuiceTank   |   LinkedIn

Mukesh is a serial entrepreneur, a principal of a private equity firm, attorney and angel investor. He has co-founded and advised numerous successful start-ups and raised significant capital. He enjoys being an inspirational speaker, mentor and guest lecturer at various universities. Mukesh is also the founder and CEO of JuiceTank, an innovation lab and incubator-accelerator that fuels start-ups and emerging growth ventures. JuiceTank is a think-tank for game-changing entrepreneurs, technologists, thought leaders, and creatives.

James Barrood
Clark Lagemann
Venu Moola
CJ Meenan
Michael Marsan
Zion Kim
Upcoming Events